Modern automotive dealership showroom

20 August 2024

Building an OEM Dealership from the Ground Up

Securing an OEM franchise is only the beginning. The real work lies in site selection, facility design, staffing, diagnostic systems, and meeting brand standards — all before the first car is delivered. This guide walks through the critical milestones in establishing a compliant, profitable dealership operation.

Lutis Automotive has supported OEM dealership setups for Ford, Nissan, and Mercedes-Benz across Asia. The lessons learned apply directly to the Gulf market, where land costs, regulatory timelines, and customer expectations present their own unique challenges.