MENA automotive market overview

10 July 2024

Why MENA's Automotive Sector Is Attracting Global Investors

The Middle East and North Africa automotive market is undergoing a structural shift. Population growth, urban expansion, and government diversification programmes are creating significant demand for vehicles, components, and after-sales services across the region.

Global investors are taking notice. In this article we examine the key drivers — from Saudi Vision 2030 and Oman’s National Industrial Strategy to the UAE’s ambitions as a logistics hub — and what they mean for automotive-centric investments at scale.